Industry3 min read
Vegas Paradox: Gaming Win Up 2.4% While Tourists Flee
Nevada casinos won $1.34 billion last month as Strip occupancy dropped again. What happens when fewer people gamble more?
Vegas VicJan 3, 2026
Nevada casinos won $1.34 billion last month as Strip occupancy dropped again. What happens when fewer people gamble more?
America's Party 2026 could set attendance records. Fireworks from 10 casino rooftops, 95% hotel occupancy, and MGM Grand rooms going for $1,252 a night.
Vegas tourism took a significant hit this year with visitor numbers down 6% from 2024. High prices, changing habits, and economic headwinds are forcing the Strip to reconsider its strategy.